Serious Kids has just inked the worldwide distribution rights (ex UK) to Happy Town, a 50 x 7’ 2D pre-school animated series, commissioned by Sky Kids UK from Happy Town Productions.
The London-based distributor will be launching the series at MIPJUNIOR prior to transmission on Sky Kids in 2025.
Happy Town was created by ex-Cartoon Network exec, James Fox (creator and producer of BAFTA-nominated live action/animation quiz-show-sitcom, Skatoony). Starring Spice Girl Mel B (in her first kids show) and newcomer, Zahra Bew, the series will complete production in January 2025. Animation services are provided by Salford-based Flix Animation.
When everyone in Happy Town is happy, the Happy Town sign shines bright; however, if just one person is sad, the sign blinks out! This is where Pep, the helpful hedgehog and his best friend Tabitha spring into action. Zipping around town on Pep’s skateboard, they discover unhappy towners, all of whom hold the key to helping each other and restoring happiness to Happy Town.
Full of positivity and encouraging creative thinking, Happy Town is a burst of colour and joy which is completely encapsulated in the brilliant Mel B’s warm and engaging narration.
Lucy Murphy, Director of Sky Kids
Great concept and beautiful design, we are looking forward to engaging with our audience in a fun, clever and positive way.
Dominic Buttimore, Producer
Happy Town is a joyful, bright and colourful show about community, kindness and problem-solving. Everyone on the team has poured their heart and soul into this project, and we really hope that our problem-solving hero, Pep, and the cast of lovable characters will have a positive and long-lasting effect on young audiences.
James Fox, Creator and Director
We are absolutely thrilled to launch this wonderful series at MIPCOM and thanks to Sky and Happy Town Productions for entrusting us with this special IP which I am sure will have a big impact on the broadcast landscape.
Genevieve Dexter, Founder and CEO of Serious Kids
Happy Town (50 x 7’) was commissioned by Lucy Murphy, Director of Sky Kids for Sky UK and Ireland. The Commissioning Editor for Sky is Ian France. The series is produced by Happy Town Productions, with animation services by Flix Animation, and it will launch in 2025.
